Tag Archives: black entrepreneurship

The DEI Distraction: Why Black Business Leaders Are Defending the Wrong Battlefield

It is simple. Our talent and capital is either empowering and enriching our institutional ecosystem – or it is doing that for someone else. We are begging Others’ to let our talent and capital make them richer and more powerful. – William A. Foster, IV

When Bloomberg Businessweek convened a roundtable of prominent Black business executives in late March 2026 to discuss the Trump administration’s sweeping rollback of diversity, equity, and inclusion initiatives, the gathering carried an unmistakable weight. The participants — Ursula Burns of Integrum, Lisa Wardell of the American Express board, Jacob Walthour Jr. of Blueprint Capital Advisors, Nicole Reboe of Rich Talent Group, and Chris Williams of Siebert Williams Shank represent some of the most accomplished figures in American corporate life. Their concerns are real. Their frustrations are earned. And they are, with the greatest respect, focused on exactly the wrong problem.

The DEI debate has consumed enormous intellectual and political energy among Black business leadership. Executives like Burns have emphasized that DEI efforts historically helped address systemic barriers rather than provide unfair advantages. This is correct as far as it goes. But defending the legitimacy of DEI however righteous the argument is fundamentally an argument about access to other people’s institutions. It is a debate about whether African American talent will be permitted to generate wealth for corporate structures that it does not own, govern, or ultimately benefit from in proportion to its contribution. Winning that argument secures a seat at a table built by someone else, financed by someone else, and passed on to someone else’s heirs.

The more consequential question, one that the DEI debate reliably obscures is this: what is the strategic value of Black business ownership as the foundation of an autonomous African American institutional ecosystem, and why has that ecosystem remained so structurally underdeveloped compared to the scale of Black talent and labor flowing through the broader American economy?

The case against centering the DEI debate as the primary lens for Black economic advancement is, at its core, an argument about capital flows. Every dollar of Black labor and talent that enters a corporation it does not own produces returns that are retained, reinvested, and compounded within that corporation’s ownership structure. The wages extracted represent a fraction of the value created. This is not a critique unique to the experience of African Americans, it is the fundamental logic of capitalism. The distinction, however, is that other ethnic and national communities have historically used their productive capacity to capitalize their own institutional ecosystems: banks, insurance companies, real estate holding entities, research universities, and media operations that recirculate wealth within the community rather than exporting it.

Between 2017 and 2022, Black-owned employer businesses grew by nearly 57 percent, adding more than 70,000 new firms, injecting $212 billion into the economy and paying over $61 billion in salaries. That is not a trivial contribution. But its structural limitations are equally stark. Black Americans make up 14 percent of the U.S. population but own only 3.3 percent of businesses. More revealing still: if Black business ownership continues to grow at its current rate of 4.72 percent annually, it will take 256 years to reach parity with the share of Black people in America, a timeline that leaves racial wealth gaps entrenched across generations. No DEI program, however well-designed or vigorously defended, addresses that structural gap. DEI operates within the existing distribution of institutional ownership. It does not alter it. A Black executive ascending to the C-suite of a Fortune 500 company is a personal achievement of consequence, but it does not transfer a dollar of equity to the African American institutional ecosystem. The corporation retains its ownership structure, its compounding endowment, and its ability to extend opportunity to subsequent generations on its own terms.

This is not an argument that employment in major corporations is without value. It is an argument about strategic priority and institutional logic. The Bloomberg roundtable reflects the perspective of individuals who have navigated the highest levels of American corporate life with exceptional skill. But the very fact that their primary public posture is a defense of DEI — a program designed to manage the terms of Black participation in institutions owned by others — illustrates how thoroughly that framework has captured the strategic imagination of Black business leadership. White workers overall still hold 71 percent of executive jobs, 61 percent of manager positions, and 54 percent of professional roles. DEI, at its most effective, redistributed a fraction of corporate leadership positions without altering the underlying structure of institutional ownership. The wealth generated by those institutions through equity appreciation, retained earnings, and compounding investment portfolios continued to flow overwhelmingly to the same ownership class it always has.

The parallel structure that could generate equivalent wealth retention within the African American community requires not better access to existing institutions but the construction and capitalization of independent ones. HBCUs represent the most significant existing node in that potential ecosystem. They are anchor institutions with land assets, research capacity, and the ability to concentrate and retain Black talent. But they remain chronically undercapitalized relative to their peer institutions, in large part because the most financially productive graduates of HBCUs and of Black communities broadly are systematically routed into corporations and financial institutions that extract rather than recirculate their productive capacity.

Black households have, on average, 77 percent less wealth than white households — roughly $958,000 less per household, representing approximately 24 cents for every dollar of white family wealth. That gap is not primarily explained by differences in income or educational attainment. It is explained by differences in asset ownership, intergenerational wealth transfer, and institutional investment. The DEI framework, even at its most ambitious, addresses income. It does not address assets. If the share of Black employer businesses reached parity with the share of the Black population, cities across the country could see as many as 757,000 new businesses, 6.3 million more jobs, and an additional $824 billion in revenue circulating in local economies. That figure represents the economic magnitude of the ownership gap and none of it is captured by diversity metrics in corporate hiring. The structural barriers to closing that gap are not primarily political. They are financial. On average, 35 percent of white business owners received all the financing they applied for, compared to 16 percent of Black business owners. Black entrepreneurs are nearly three times more likely than white entrepreneurs to have business growth and profitability negatively impacted by a lack of financial capital, and 70.6 percent rely on personal and family savings for financing which means that lower household wealth creates a compounding disadvantage that no corporate diversity initiative is designed to resolve. This is the architecture of the problem: insufficient institutional wealth produces insufficient capital formation, which constrains business ownership, which perpetuates insufficient institutional wealth. DEI does not break that cycle because it operates entirely outside of it.

The African American institutional ecosystem: HBCUs and their endowments, African American owned banks and credit unions, Black-owned insurance and real estate entities, and community development financial institutions represents the structural alternative to the DEI framework. It is not a consolation prize for those excluded from mainstream corporate life. It is the only mechanism capable of generating the compounding institutional wealth that produces genuine economic sovereignty. HBCUs enroll approximately 10 percent of Black college students while producing a disproportionate share of Black professionals in STEM, law, medicine, and business. They hold land assets in some of the most economically dynamic metros in the South. They maintain alumni networks that, if systematically directed toward institutional investment rather than individual career advancement, could generate endowment growth and enterprise development at a scale currently untapped. The strategic argument is straightforward: every Black student who graduates from an HBCU and subsequently directs their career, capital, and philanthropic energy toward institutions within the aforementioned African American ecosystem compounds the institutional wealth available to the next generation. Every Black student who takes that same talent into a corporation it does not own, however successfully, contributes to the wealth of an institution that will not reciprocate at the ecosystem level.

This is not an argument for economic separatism. It is an argument for institutional density, the same logic that has guided the development of Jewish philanthropic networks, Korean rotating credit associations, and the university endowment strategies of the Ivy League. Strong communities maintain reinforcing networks of institutions that recirculate capital and concentrate talent. The DEI framework asks Black Americans to enrich other communities’ institutional networks on the condition of fairer treatment. The ownership framework asks Black Americans to build their own.

None of this is to diminish the real harm caused by the current administration’s DEI rollbacks. Black-owned businesses that relied on federal contracting set-asides have seen immediate, concrete losses with some small business owners reporting the loss of $15,000 to $20,000 per month due to reduced contract flows. The SBA admitted only 65 companies to its 8(a) business development program in 2025, compared with more than 2,000 admissions over the previous four years. These are real economic injuries that warrant legal and political challenge. But the defensive posture of protecting DEI within institutions that Black America does not control is insufficient as a long-term economic strategy. The Bloomberg roundtable produced eloquent testimony about the frustrations of Black executives navigating a hostile political environment. It produced very little discussion of what autonomous Black institutional infrastructure should look like, or how the talent assembled in that room of capital allocators, board directors, investment bankers, and talent executives might direct its resources toward building it.

The transition from a DEI-centered to an ownership-centered strategic framework requires institutional coordination that does not yet exist at scale. It requires HBCU endowments to function as patient capital for Black enterprise ecosystems rather than passive investment portfolios. It requires Black-owned financial institutions to be capitalized and connected to the deal flow generated by Black corporate executives. It requires alumni networks to function as economic infrastructure rather than social affinity groups. And it requires Black business leadership to measure its success not by representation metrics within institutions it does not own, but by the growth of institutional assets within the ecosystem it does. The DEI debate is real and the rollback is damaging. But the strategic imagination of Black business leadership will remain constrained so long as its primary horizon is defined by the terms of inclusion offered by others. The more consequential work — slower, less visible, and politically unrewarded — is the construction of institutions powerful enough that the terms of inclusion become irrelevant. That is the work HBCUs and the broader African American institutional ecosystem exist to support. It is the work that this moment demands.

The Institutional Imperative: Moving Beyond Individual Black Wealth Narratives

I would rather earn 1% off a 100 people’s efforts than 100% of my own efforts. – John D. Rockefeller

The contrast is stark and telling. On one screen, a promotional poster for a docuseries about Black wealth features accomplished individuals—entrepreneurs, entertainers, and personal finance influencers. On another, the Bloomberg Invest conference lineup showcases representatives from Goldman Sachs, BlackRock, sovereign wealth funds, and central banks. This visual juxtaposition reveals a fundamental problem in how African American wealth building is conceived, discussed, and ultimately constrained in America: we’re having an individual conversation while everyone else is having an institutional one.

When African American wealth is discussed in mainstream media and even within our own communities, the focus overwhelmingly centers on individual achievement and personal financial literacy. The narrative typically revolves around budgeting tips, entrepreneurship stories, side hustles, and the importance of “building your own.” While these elements certainly matter, they represent only a fraction of how wealth is actually created, preserved, and transferred across generations in America.

Compare this to how other communities approach wealth building. Bloomberg conferences don’t feature panels on how to save money or start a small business. Instead, they convene institutional investors managing trillions of dollars, central bankers who set monetary policy, executives from asset management firms overseeing pension funds, and sovereign wealth fund managers representing entire nations’ financial interests. The conversation isn’t about individual wealth accumulation it’s about institutional capital allocation, market infrastructure, regulatory frameworks, and systemic wealth generation. This isn’t merely a difference in scale; it’s a difference in kind. Individual wealth building, no matter how successful, operates within a system. Institutional wealth building shapes that system.

The economic implications of this gap are staggering. Consider the arithmetic presented in the text message exchange: if approximately 95% of African American debt is held by non-Black institutions, and that debt carries an average interest rate of 8%, African American households collectively transfer roughly $120 billion annually in interest payments to institutions that have no vested interest in Black wealth creation or community reinvestment. This figure isn’t just large it’s transformative. To put it in perspective, $120 billion annually exceeds the GDP of many nations. That likely at least 10% of African America’s $2.1 trillion in buying power is leaving the community for interest before a single bill is paid or single investment can be made. It represents capital that flows out of Black communities without generating corresponding wealth-building infrastructure within those communities. This is the cost of institutional absence.

When communities lack their own lending institutions, investment banks, insurance companies, and asset management firms, they become permanent capital exporters. Every mortgage payment, every car loan, every credit card balance becomes a wealth transfer rather than a wealth circulation mechanism. Other communities long ago recognized this dynamic and built institutional frameworks to capture, recycle, and multiply capital within their own ecosystems.

Institutional wealth building operates on fundamentally different principles than individual wealth accumulation. It involves capital pooling and deployment, where institutions aggregate capital from thousands or millions of sources and deploy it strategically for returns that benefit the collective. Pension funds, for instance, don’t teach their beneficiaries how to pick stocks they hire professional managers to generate returns that secure retirements for entire workforces. Large institutions don’t just participate in markets; they shape them. They influence interest rates, capital flows, regulatory frameworks, and investment trends. When BlackRock or Vanguard shifts their investment thesis, entire sectors respond.

Institutions are designed to outlive individuals. They create mechanisms for wealth transfer that transcend personal mortality, ensuring that capital accumulates across generations rather than dispersing with each estate. By pooling resources, institutions can absorb risks that would devastate individuals, enabling them to pursue longer-term, higher-return strategies that individuals cannot access. Perhaps most importantly, institutional capital commands political attention and shapes policy in ways that individual wealth, however substantial, simply cannot.

The current institutional deficit in African American communities isn’t accidental it’s the product of deliberate historical forces. During the early 20th century, Black communities did build impressive institutional infrastructure. Black Wall Street in Tulsa, thriving business districts in Rosewood, Florida, and numerous Black-owned banks, insurance companies, and investment firms represented genuine institutional wealth building. These were systematically destroyed sometimes literally, as in the Tulsa Race Massacre of 1921, and sometimes through discriminatory policies, denial of business licenses, exclusion from capital markets, and targeted regulatory enforcement. The institutions that survived faced existential challenges during desegregation, as the most affluent Black customers gained access to white institutions that had previously excluded them. The result is that African Americans today face a unique challenge: rebuilding institutional infrastructure in a mature capitalist economy where the institutional landscape is already dominated by established players with centuries of accumulated capital, networks, and political influence.

Given this context, why does African American wealth discourse remain so focused on individual action? Several factors contribute to this pattern. American culture celebrates individual achievement and self-made success. This narrative is particularly seductive for African Americans seeking to overcome discrimination through personal excellence. However, it obscures the reality that most substantial wealth in America is institutional, not individual. Teaching people to budget or start a business is concrete and actionable. Discussing the need for African American-owned asset management firms managing hundreds of billions in capital is abstract and seemingly impossible for most people to influence. Individual success stories make compelling content. Institutional finance is complex, technical, and doesn’t generate the emotional engagement that drives social media metrics and television ratings.

Institutional finance is deliberately exclusionary, with high barriers to entry, specialized knowledge requirements, and established networks that are difficult to penetrate. This makes it harder for diverse voices to participate in and shape these conversations. Moreover, focusing on individual responsibility can deflect attention from systemic inequalities and the need for institutional reform. If wealth gaps are framed as the result of individual choices rather than institutional access, the solution becomes personal change rather than structural change.

The problem is that individual wealth building, while important, simply cannot close the wealth gap or address the capital hemorrhage happening through institutional absence. You cannot budget your way to institutional power. You cannot side-hustle your way to sovereign wealth fund influence. Closing the institutional gap would require coordinated action across multiple domains. This means growing and creating Black-owned banks, credit unions, insurance companies, asset management firms, and investment banks capable of competing at scale—institutions managing not millions but billions and eventually trillions in assets.

It requires ensuring that the substantial capital in public pension funds, university endowments, and foundation assets that serve African American communities is managed with intentionality about wealth creation within those communities. Building investment funds that can provide growth capital to Black-owned businesses beyond the startup phase, enabling them to scale to institutional size, becomes essential. Creating institutions that can acquire, develop, and manage commercial and residential real estate at scale, capturing appreciation and rental income for community benefit, must be prioritized. Developing institutional voices that can effectively advocate for policies that support Black wealth building, from community reinvestment requirements to procurement set-asides to tax structures that favor long-term capital formation, is critical.

This isn’t a call to abandon individual financial responsibility or entrepreneurship both remain important. Rather, it’s a recognition that these individual efforts need institutional infrastructure to support them, multiply their effects, and prevent the constant capital drain that currently undermines them. The Bloomberg conference model reveals what serious wealth building conversations look like among communities that already possess institutional power. The participants aren’t there to learn how to balance their personal checking accounts they’re there to discuss macroeconomic trends, regulatory changes, emerging markets, and trillion-dollar capital allocation decisions.

African American communities need forums that operate at the same level of institutional sophistication. This means convening the leaders of Black-owned financial institutions, pension fund managers, university endowment chiefs, foundation presidents, private equity partners, and policymakers to discuss not individual wealth tips but institutional strategy. It means asking questions like: How do we coordinate capital deployment across Black-owned financial institutions to maximize community impact? How do we leverage public pension fund capital to support Black wealth building without sacrificing returns? What regulatory changes would most effectively support Black institutional development? How do we build the pipeline of talent needed to manage billions in institutional capital?

The real challenge can be distilled into three interconnected imperatives: individually Black people must get wealthier, there must be an increase in Black institutional investing, and the overall wealth of Black people as a whole must increase. All three are important, yet the current discourse focuses almost exclusively on the first element while neglecting the second and third. The reality is that without institutional infrastructure, individual wealth gains will continue to leak out of the community rather than accumulating into collective wealth.

A fundamental truth that much of African American wealth discourse has yet to fully internalize is that wealth is created through institutions. There exists a critical misalignment between how wealth is actually built and how we talk about building it. We prioritize individual wealth accumulation without recognizing that the causality runs in the opposite direction—institutional infrastructure creates the conditions for sustainable individual and collective wealth building, not the other way around. We can celebrate individual achievement, teach financial literacy, promote entrepreneurship, and encourage personal responsibility all we want. But until African American communities build and control institutions that can pool capital, shape markets, influence policy, and deploy resources strategically across generations, the wealth gap will persist and likely widen.

A docuseries about successful individuals may be inspiring. But inspiration without infrastructure leads nowhere. Other communities learned this lesson generations ago (from us) and built accordingly. A critical question cuts to the heart of the matter: Who in these wealth-building conversations is representing an African American institution? When wealth dialogues feature only individuals representing themselves or individual brands rather than institutions representing collective capital and community interests, we’re having the wrong conversation at the wrong altitude.

It’s time for African American wealth conversations to graduate from the individual focus to the institutional imperative. The Bloomberg model isn’t just for other people it’s a template for how serious wealth building actually works. The question isn’t whether African Americans can produce individually wealthy people we’ve proven that repeatedly. The question is whether we can build the institutional infrastructure that turns individual success into collective, multigenerational wealth. That’s the conversation we should be having, and it needs to happen at the same level of sophistication and institutional focus that other communities take for granted. Until then, we’re simply rearranging deck chairs while hundreds of billions if not trillions flow out of our communities annually, enriching institutions that have no stake in our collective prosperity.

Disclaimer: This article was assisted by ClaudeAI.

Working Hard For The Money: African America Comes In Dead Last When It Comes To Passive Income

“If you don’t find a way to make money while you sleep, you will work until you die.” — T. Harv Eker

Consider two farmers working adjacent plots of land. The first rises before dawn every morning, tills his soil by hand, plants his seeds, and harvests his crop himself. He is disciplined, tireless, and skilled. The second farmer also works diligently, but years ago he invested in irrigation systems, acquired additional acreage, and hired capable hands to manage the daily operations. Each morning, while both men are productive, the second farmer’s land is already generating yield before he laces his boots. By harvest season, the gap between them is not a matter of effort it is a matter of systems.

Now imagine that the first farmer was legally prohibited, for generations, from owning irrigation equipment. That he was denied title to additional acreage by the institutions that financed everyone else’s expansion. That every time he accumulated enough surplus to invest in infrastructure, external forces — legal, financial, social — interrupted the accumulation. By the time those prohibitions were lifted, the second farmer’s systems had compounded across decades. His children inherited not just land, but infrastructure. The first farmer’s children inherited his work ethic, and little else.

This is not a parable about laziness or ambition. It is a precise structural description of the passive income gap that defines African American economic life in the early twenty-first century and understanding it in those terms is the prerequisite to closing it.

In the American imagination, wealth is synonymous with work. The culture celebrates grit, discipline, and the relentless pursuit of the paycheck. Yet the country’s most economically durable families rarely labor for their living in the conventional sense. Their fortunes compound quietly through investments, dividend-paying equities, rental properties, and business interests that operate independent of their daily involvement. The accumulation of such passive income streams is not merely a personal finance preference it is the mechanism through which wealth reproduces itself across generations. And according to data from the U.S. Census Bureau and the Federal Reserve, African American households are more structurally excluded from that mechanism than any other major demographic group in the country.

Only approximately seven percent of Black households report receiving passive income of any kind whether from rental properties, interest-bearing instruments, dividends, or business ownership. By comparison, roughly twenty-four percent of white households report such income. The disparity in amounts is equally stark: the median passive income for Black families barely reaches two thousand dollars annually, compared to nearly five thousand dollars for white households. These are not marginal differences. They represent a fundamental divergence in how wealth is structured and reproduced and they do not emerge from differences in financial discipline or cultural values. They emerge from history operating through institutions.

The mechanics of that history are well documented, even if their ongoing consequences are frequently underestimated. For much of the twentieth century, the institutional infrastructure of American wealth-building was explicitly closed to Black participation. Federal mortgage programs underwrote suburban homeownership for millions of white families in the postwar decades while systematically excluding Black applicants through redlining and racially restrictive covenants. The GI Bill, nominally universal, was administered through local institutions that largely denied Black veterans access to its most wealth-generating provisions, the low-interest mortgages and business loans that seeded a generation of white middle-class asset ownership. Stock brokers ignored Black neighborhoods. Community banks serving Black depositors were chronically undercapitalized and disproportionately targeted for closure. The Freedman’s Savings Bank, established specifically to channel Black economic activity into formal financial infrastructure, was mismanaged into collapse within a decade of its founding, an early and formative lesson in institutional betrayal that resonates through surveys of Black financial trust to this day.

The result of these compounding exclusions is a wealth ecosystem structurally oriented toward earned income rather than asset income. Black households are more likely to rely entirely on wages and salaries, less likely to hold inherited financial assets, and more burdened by student loan debt, a combination that severely constrains the capital available for investment in income-generating assets. Asset inequality is, in this respect, more consequential than income inequality. A household can earn a substantial salary and still possess near-zero wealth if it holds no appreciating assets. Without passive income streams, every financial obligation must be met from current earnings, leaving no margin for accumulation, no buffer against disruption, and nothing to transmit to the next generation. The passive income gap is therefore not merely a measure of present financial well-being it is a structural indicator of generational economic capacity.

Chart: Chamber of Commerce using U.S. Census Bureau’s 2019 American Community Survey

The equity markets represent the most accessible entry point into passive income for households without inherited capital. The proliferation of low-cost index funds and exchange-traded funds has dramatically lowered the technical and financial barriers to market participation. A diversified position in a broad market index fund can now be established with modest, regular contributions, and fractional share platforms have effectively eliminated the minimum capital requirements that once made meaningful market participation inaccessible for many lower- and middle-income investors. Among Black households, market participation has increased measurably in recent years, accelerated in part by the financial disruptions and digital financial education that accompanied the pandemic period. Dividend reinvestment plans which automatically direct dividend payments into additional share purchases allow even small positions to compound without requiring additional capital contributions. These are not trivial instruments. Deployed consistently over time, they are the infrastructure through which institutional endowments and old-money family offices have maintained their positions across generations. They are now, for the first time in any meaningful sense, structurally available to households without inherited wealth.

Real estate has historically functioned as the second pillar of American household wealth accumulation, and its role in the passive income gap is correspondingly significant. The Black homeownership rate stood at approximately 44 percent as recently as 2022 — a figure notably lower than it was when the Fair Housing Act was passed in 1968, reflecting not merely the legacy of discriminatory exclusion but also the continuing structural disadvantages that Black households face in mortgage markets, including higher denial rates, less favorable loan terms, and reduced access to the equity-rich suburban markets where appreciation has been most concentrated. Homeownership is not, by itself, a passive income strategy but it is the entry point through which most households access the equity necessary to finance investment property acquisition. The ownership gap is therefore a compounding disadvantage: it reduces both wealth and the capacity to generate wealth-from-wealth.

Emerging platforms have begun to partially address this barrier through fractional real estate investment vehicles that allow individuals to acquire positions in income-generating properties without the capital requirements of direct ownership. Models built around real estate investment trusts provide exposure to rental income streams at low entry thresholds. More structurally interesting are the cooperative investment models emerging in cities including Birmingham, Baltimore, and Chicago, where Black investors are pooling capital to acquire multi-family residential properties and distributing rental income proportionally among participants. These arrangements draw on a long tradition of cooperative capital formation, the rotating savings circles and community lending mechanisms that have historically served as informal substitutes for formal financial infrastructure in excluded communities and are now being formalized and scaled through digital coordination tools and legal structures designed for collective ownership. The model is neither novel nor experimental in the broader historical context; variations on it have been used by Jewish, Chinese, and Caribbean diaspora communities as mechanisms for capital accumulation in the absence of full access to mainstream financial markets. Its resurgence in African American communities reflects both necessity and strategic clarity.

Business ownership represents perhaps the most consequential pathway to passive income, particularly for businesses structured to operate without requiring the founder’s continuous direct involvement. The income generated by a well-organized business is qualitatively different from wages as it is not capped by hours worked and can, in principle, be transmitted to heirs through equity transfer. Yet Black-owned businesses face systematic barriers to the capital necessary to reach the scale at which passive ownership becomes possible. A 2021 analysis by the Brookings Institution found that Black-owned businesses were roughly half as likely to receive funding as their white-owned counterparts, and received approximately one-third as much capital even when controlling for creditworthiness. The consequence is a concentration of Black entrepreneurship at the micro-enterprise level, where businesses are structurally dependent on the founder’s labor and consequently cannot generate the passive returns that characterize institutional-scale business ownership.

Digital business models have partially disrupted this barrier. Information products like online courses, subscription content, software tools, and digital publications require relatively low startup capital and can generate recurring revenue without proportional increases in labor. The emergence of platform infrastructure for content monetization has created genuine passive income streams for creators and educators operating at modest scale. These are not transformative institutional mechanisms on their own, but they represent a meaningful point of entry for households seeking to establish income streams beyond wages, and they are increasingly being pursued with strategic intentionality by individuals embedded in broader networks of Black financial education and community investment.

The cultural dimension of financial trust cannot be analytically separated from the structural picture. Survey data consistently document lower levels of trust in financial institutions among Black Americans — a pattern that persists even after controlling for income and education levels. This distrust is not irrational. It reflects an accurate historical assessment of institutional behavior: from the collapse of the Freedman’s Bank in 1874 to the predatory lending practices that concentrated subprime mortgage products in Black neighborhoods during the 2000s housing cycle, the relationship between Black households and formal financial institutions has been characterized by recurring exploitation and exclusion. The result is that a meaningful portion of the passive income gap reflects not ignorance of investment vehicles but rational caution about the institutions through which those vehicles are accessed. Closing the gap therefore requires not only financial education but institutional reconstruction, the development of Black-owned and Black-serving financial infrastructure that can provide access to capital markets through institutions whose incentive structures are aligned with their depositors’ and investors’ interests.

Community development financial institutions, Black-owned credit unions, and the financial operations of HBCUs themselves represent the institutional layer through which this reconstruction must occur. HBCU endowments, though modest relative to their peer institutions at predominantly white universities, serve as collective investment vehicles for the institutional community — and their growth is directly linked to the capacity of these institutions to generate passive income that funds scholarships, research, and operational independence. An HBCU with a three-hundred-million-dollar endowment generating a five-percent annual return has fifteen million dollars of non-tuition, non-appropriation income available for strategic deployment. An HBCU with a thirty-million-dollar endowment has one-tenth that capacity. The endowment gap is, at the institutional level, an exact structural analog of the household passive income gap and it carries the same generational implications. Institutions that cannot generate income from assets must perpetually depend on current revenue, limiting their strategic horizon to the immediate fiscal year and rendering them structurally unable to absorb disruption or invest in long-term capacity.

The policy dimension of this problem demands a more clear-eyed analysis than it typically receives, particularly given the political environment in which African American institutions now operate. The standard progressive policy toolkit — baby bonds, expanded retirement account access, first-time homebuyer assistance — rests on a premise that is increasingly difficult to sustain: that the federal government is a reliable or even neutral partner in the project of Black wealth-building. The current political configuration has demonstrated, with considerable consistency, that federal programs nominally universal in design are administered in ways that do not correct for existing disparities. Baby bonds are instructive precisely because their limitations reveal the problem. A program that provides every child an equal account at birth does not close a gap, it freezes it. A Black child beginning life in a household with negligible net worth, in a neighborhood with depressed property values, attending an underfunded school, and likely to carry disproportionate student debt into adulthood does not need the same starting account as a white child born into inherited equity and institutional access. Equal treatment applied to unequal conditions produces unequal outcomes. That is not a reform strategy. It is a restatement of the problem in more palatable language.

The more productive analytical frame is institutional self-sufficiency where the deliberate construction of economic infrastructure that does not depend on federal goodwill for its operation. This means directing capital toward Black-owned banks and credit unions capable of underwriting mortgages and business loans within the ecosystem, rather than routing every dollar of financial activity through institutions whose risk models and lending criteria systematically disadvantage Black borrowers. It means building the capitalization of HBCU endowments and community development financial institutions to the level where they can function as genuine sources of patient capital by financing real estate development, seeding early-stage enterprises, and providing the long-term investment infrastructure that currently exists almost exclusively outside the Black institutional ecosystem. And it means pursuing, at the state and municipal level, the targeted policy interventions that remain viable where federal action has become unreliable: land trusts, community investment tax credits, procurement preferences for Black-owned firms, and regulatory frameworks that support cooperative ownership structures. The political geography of the United States still contains jurisdictions where these instruments are achievable. The strategic priority is to concentrate and coordinate their use.

The passive income gap is ultimately a structural problem with structural solutions. For African American households, the accumulation of income-generating assets has been systematically disrupted across generations by explicit policy and institutional exclusion. What has emerged is a wealth ecosystem oriented almost entirely toward labor income — economically fragile, generationally limited, and structurally disconnected from the compounding mechanisms through which durable wealth reproduces itself. Addressing this gap requires coordinated action across multiple institutional levels: household investment behavior, community capital formation, HBCU endowment strategy, Black-owned financial infrastructure, and federal policy. No single mechanism is sufficient. The challenge is to build, simultaneously, the individual financial practices and the institutional architecture through which those practices can achieve scale.

The farmers in the opening parable were not separated by work ethic. They were separated by infrastructure — by access to the systems that allow effort to compound. The task before African American institutions and households is not to work harder. It is to build the irrigation.


Final Takeaways: Actionable Steps

🔹 Step 1: Open a brokerage account (Fidelity, Vanguard, or Charles Schwab) and start investing in stocks, ETFs, or REITs.
🔹 Step 2: If possible, buy a rental property or start with REITs for real estate exposure.
🔹 Step 3: Automate savings & investments through 401(k), Roth IRA, or Robo-advisors.
🔹 Step 4: Explore low-risk passive businesses.
🔹 Step 5: Consider group investing with family or community investment clubs.

Could You Spend $30 Million In 30 Days on Us? How Monty Brewster Could Have Spent $30 Million with African American Businesses

“And we’re in the business of being in business, and we’re doin’ business.” – “Monty” Brewster

The 1985 film Brewster’s Millions, starring Richard Pryor as Montgomery “Monty” Brewster, tells the story of a man who must spend $30 million in 30 days without accumulating assets or informing anyone of his goal in order to inherit $300 million. Adjusted for inflation, Brewster’s $30 million would be approximately $85 million in today’s dollars, while the $300 million inheritance would be worth over $850 million. While Monty’s spending spree involved extravagant parties, failed investments, and creative tactics to burn through cash, the film missed an opportunity to showcase meaningful economic empowerment strategies. By directing his wealth toward African American businesses, Monty could have positively impacted communities while still meeting the conditions of the challenge. This article outlines how Brewster could have spent his fortune effectively within the African American business ecosystem.

  1. Investing in Education, Arts, and Wellness for African American Communities ($1.5 million or $4.25 million in today’s dollars)

Monty Brewster could have channeled a portion of his funds toward HBCUs, African American arts organizations, and health initiatives. These institutions play a vital role in developing African American leadership, entrepreneurship, and cultural advancement. Brewster could have funded scholarships, financed infrastructure improvements, or supported specialized academic programs such as business incubation centers. Additionally, Brewster could have become a major patron of African American artists, musicians, and cultural organizations. Funding live performances, commissioning murals and sculptures, or sponsoring large-scale cultural events would have allowed him to inject cash into the creative sector while meeting the requirement to spend without accumulating lasting assets.

Health disparities have historically affected African American communities. Brewster could have supported Black-owned health clinics, funded wellness programs, or launched temporary mental health outreach initiatives. Sponsoring community health fairs and free medical check-up events could have aligned with his spending goals. To adhere to his challenge’s constraints, Brewster is limited charitable giving to $1.5 million. Within that budget, he could have made substantial contributions to civil rights organizations such as the National Center for Black Family Life, Black Teacher Project, and African American Credit Union Coalition. Funding advocacy campaigns, legal defense funds, and educational outreach programs would have ensured his spending aligned with causes that strengthen social equity. By underwriting public awareness campaigns or supporting temporary voter registration drives, he could have spent large sums while advancing civil rights initiatives.

  1. Supporting African American Media Companies ($4 million or $11.3 million in today’s dollars)

The media landscape has historically marginalized African American voices. Brewster could have spend money in Black-owned newspapers, radio stations, and production companies. By purchasing advertising space, sponsoring TV segments, or funding film productions that amplify African American stories, he could have spent millions while strengthening the narrative control of the community. This would have been especially true when he ran for mayor of New York City with his “None Of The Above” campaign which allows him to burn through millions.

  1. Empowering African American-Owned Interior Designers ($3 million or $8.5 million in today’s dollars)

Instead of investing in real estate projects with limited long-term impact, Brewster could have hired African American-owned interior design firms to revamp commercial spaces, restaurants, and event venues. Funding redesigns for offices, galleries, or retail spaces would have allowed him to spend significant amounts quickly while showcasing Black creative talent. Partnering with these designers to create temporary installations, pop-up exhibits, or themed public events would further align with Brewster’s spending objectives.

  1. Supporting Black-Owned Restaurants and Hospitality ($5 million or $14.2 million in today’s dollars)

Instead of squandering money on excessive parties with little social value, Brewster could have organized lavish gatherings catered exclusively by Black-owned restaurants, breweries, and event-planning companies. Hosting galas, networking events, or concerts powered by African American businesses would have rapidly spent millions while empowering these enterprises. Additionally, Brewster could have pre-paid months of reservations at Black-owned hotels for conferences, weddings, and events that celebrate Black culture.

  1. Promoting and Empowering African American Entrepreneurs in Technology ($4 million or $11.3 million in today’s dollars)

During the 1980s, technology was emerging as a transformative industry. Brewster could have directed funds to African American inventors, tech startups, and computer training programs. Sponsoring computer literacy drives in underserved neighborhoods, purchasing computers for community centers, or funding coding boot camps would have injected significant capital into this sector without violating the “no assets” condition. Additionally, Brewster could have launched a series of pitch competitions or startup grant programs to fund Black entrepreneurs. By awarding no-strings-attached grants to aspiring business owners, Brewster could have circulated his funds directly into the hands of innovative minds in the community. Creating a “Brewster’s Millionaire Fund” for new ventures would have established a lasting narrative of empowerment.

  1. Financing Black-Owned Transportation Companies ($4 million or $11.3 million in today’s dollars)

Brewster’s challenge required rapid cash outflows. He could have achieved this by chartering fleets of Black-owned transportation services, including buses, limousines, and taxis. Organizing free ride programs, senior citizen transport services, or back-to-school bus initiatives would have ensured meaningful community impact while fulfilling the spending requirements.

  1. Sponsoring Sports Teams in the African American Community ($4.5 million or $12.7 million in today’s dollars)

In the film, Brewster splurged on funding a struggling baseball team. He could have expanded this vision by sponsoring youth sports leagues, purchasing uniforms from Black-owned apparel companies, and financing travel expenses for underserved teams. By supporting athletics in underserved communities, he would have combined financial impact with social good.

  1. Creating Pop-Up Markets and Retail Experiences ($4 million or $11.3 million in today’s dollars)

To rapidly circulate cash, Brewster could have sponsored temporary markets that featured Black-owned businesses. By covering booth fees, marketing costs, and other overhead expenses, he could have injected cash into dozens of retail entrepreneurs. Such events would celebrate local artisans, designers, and vendors while creating a meaningful economic impact.

Monty Brewster’s dilemma of spending $30 million in 30 days presented a unique opportunity to create lasting change. By investing heavily in African American businesses, nonprofits, and community initiatives, Brewster could have met his goal while strengthening economic power in marginalized communities. Such a storyline would not only have showcased Brewster’s ingenuity but also highlighted the immense potential of targeted investment to uplift communities. If Hollywood ever revisits Brewster’s Millions, perhaps they will reimagine his spending spree as a transformative journey of economic empowerment.

2023’s African America Household Portfolio Creeps Towards $7 Trillion In Assets

At the end of 2023, African America had asset values totaling $6.54 trillion and liability values totaling $1.55 trillion. This is an increase of $330 billion and $40 billion, respectively. Below is a breakdown of that wealth by assets and liabilities as reported by the Federal Reserve’s Distribution of Household Wealth data. African American assets amounted to 4% of U.S. Household and African American liabilities amounted to 8.3% of U.S. Household liabilities. This is a 100 basis points decline in assets from 2022 and 50 basis points decline in liabilities from 2022.

HBCU Money took a look at what exactly the African American asset portfolio entailed. African Americans are highly concentrated in two main areas, real estate and retirement accounts (pensions and 401K), respectively. These two groups comprise over 70 percent of African American assets versus only 43 percent for European Americans. Corporate equities/mutual funds and private business ownership comprise a staggering 35.3 percent of European American assets versus only 9.2 percent for African Americans, these two categories also representing African America’s lowest asset holdings.

Examining where African America puts its money and theorizing why can give us insight into strategies that can help in closing both household and institutional wealth gaps.

ASSETS

Real estate – $2.24 trillion

Definition: Real estate is defined as the land and any permanent structures, like a home, or improvements attached to the land, whether natural or man-made.

% of African America’s Assets – 34.3%

% of U.S. Household Real Estate Assets – 5.0%

4.2% increase from 2022

Consumer durable goods – $570 billion (3.6% increase from 2022)

Definition: Consumer durables, also known as durable goods, are a category of consumer goods that do not wear out quickly and therefore do not have to be purchased frequently. They are part of core retail sales data and are considered durable because they last for at least three years, as the U.S. Department of Commerce defines. Examples include large and small appliances, consumer electronics, furniture, and furnishings.

% of African America’s Assets – 8.7%

% of U.S. Household Assets – 7.2%

3.6% increase from 2022

Corporate equities and mutual fund shares – $270 billion

Definition: A stock, also known as equity, is a security that represents the ownership of a fraction of the issuing corporation. Units of stock are called “shares” which entitles the owner to a proportion of the corporation’s assets and profits equal to how much stock they own. A mutual fund is a pooled collection of assets that invests in stocks, bonds, and other securities.

% of African America’s Assets – 4.3%

% of U.S. Household Assets – 0.7%

17.4% increase from 2022

Defined benefit pension entitlements – $1.66 trillion

Definition: Defined-benefit plans provide eligible employees with guaranteed income for life when they retire. Employers guarantee a specific retirement benefit amount for each participant based on factors such as the employee’s salary and years of service.

% of African America’s Assets – 25.4%

% of U.S. Household Assets – 9.5%

3.1% increase from 2022

Defined contribution pension entitlements – $730 billion

Definition: Defined-contribution plans are funded primarily by the employee. The most common type of defined-contribution plan is a 401(k). Participants can elect to defer a portion of their gross salary via a pre-tax payroll deduction. The company may match the contribution if it chooses, up to a limit it sets.

% of African America’s Assets – 11.2%

% of U.S. Household Assets – 5.6%

21.7% increase from 2022

Private businesses – $330 billion

Definition: A private company is a firm held under private ownership. Private companies may issue stock and have shareholders, but their shares do not trade on public exchanges and are not issued through an initial public offering (IPO). As a result, private firms do not need to meet the Securities and Exchange Commission’s (SEC) strict filing requirements for public companies.1 In general, the shares of these businesses are less liquid, and their valuations are more difficult to determine.

% of African America’s Assets – 5.0%

% of U.S. Household Assets – 2.1%

5.7% decrease from 2022

Other assets – $740 billion

Definition: Alternative investments can include private equity or venture capital, hedge funds, managed futures, art and antiques, commodities, and derivatives contracts.

% of African America’s Assets – 11.3%

% of U.S. Household Assets – 2.7%

2.8% increase from 2022

LIABILITIES

Home Mortgages – $770 billion

Definition: Debt secured by either a mortgage or deed of trust on real property, such as a house and land. Foreclosure and sale of the property is a remedy available to the lender. Mortgage debt is a debt that was voluntarily incurred by the owner of the property, either for purchase of the property or at a later point, such as with a home equity line of credit.

% of African America’s Liabilities – 50.3%

% of U.S. Household Liabilities – 6.0%

1.3% increase from 2022

Consumer Credit$710 billion

Definition: Consumer credit, or consumer debt, is personal debt taken on to purchase goods and services. Although any type of personal loan could be labeled consumer credit, the term is more often used to describe unsecured debt of smaller amounts. A credit card is one type of consumer credit in finance, but a mortgage is not considered consumer credit because it is backed with the property as collateral. 

% of African America’s Liabilities – 47.7%

% of U.S. Household Liabilities – 14.8%

4.2% increase from 2022

Other Liabilities – $30 billion

Definition: For most households, liabilities will include taxes due, bills that must be paid, rent or mortgage payments, loan interest and principal due, and so on. If you are pre-paid for performing work or a service, the work owed may also be construed as a liability.

% of African America’s Liabilities – 1.9%

% of U.S. Household Liabilities – 2.7%

0.0 nonchange from 2022

Source: Federal Reserve