Category Archives: Business

The HBCUpreneur Corner – Norfolk State University’s Ralph Newsome & New Level Investment, LLC

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Name: Ralph Newsome II

Alma Mater: Norfolk State University

Business Name & Description: New Level Investment Management, LLC

As an investment company we practice value and growth investing (we coined the term GrowU which is a combination of growth and value). We look for companies with a competitive advantage in their sectors, good financial backing, and good fundamentals, trading at a discount. We also enjoy the benefits of finding growth companies, who grow 20% and more a year. We help investors realize big gains.

What year did you found your company? 2008

What was the most exciting and/or fearful moment during your HBCUpreneur career? Meeting and dating my now wife. In addition to meeting my wife, I also met my two best friends who are also my business partners on other ventures.

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What made you want to start your own company? I’ve always had a passion for business and a knack for numbers; I graduated from Norfolk State University with a BS in Accounting, thus I stayed true to my passion. After taking a course in investing in undergrad, I developed a strong liking for financial markets. My curiosity and love grew from there. I thought that I could help educate people about the market while also help them plan for a better financial future.

Who was the most influential person/people for you during your time in college? Tough question: I don’t have one person or a group of people, I will just say the shear experience of college was the most influential aspect to me.

How do you handle complex problems? Strategically. I try to analyze as much as possible to take as much emotions out of my problem solving.

What is something you wish you had known prior to starting your company? Good question: It’s tough for folks to be financially conscience about their financial wellbeing. Only 9% of blacks invest their funds and/or have savings. In my line of business, I’m already limited to 9% of the African American market of investors or savers so my job is cut out for me; however, I’m up for the challenge.

What do you believe HBCUs can do to spur more innovation and entrepreneurship while their students are in school either as undergraduate or graduate students? Another great question: I think schools should be more influential on promoting entrepreneurship; such as inviting business owners to speak during class sessions or connecting students to do volunteer work for small business owners. Also HBCUs have to become involved in being more fiscal responsible for the students wellbeing. Examples: Don’t allow credit card companies to setup booths in student unions to prey on college kids; explaining the cons of taking out private student loans (Sallie Mae); encourage students to budget, save, and invest!!!! It’s a cycle, if the students are able to maintain more of their wealth, more than likely they will give more back to their school. This will generate more endowment funds for the school to build better facilities, invest in reach and development, and spawn more innovation.

How do you deal with rejection? It is kind of cliché-ish but each rejection is a learning experience. That gives me the motivation to improve on all levels.

When you have down time how do you like to spend it? I’m a gym rat and I try to reach the markets as much as possible. Whether that includes reading financial books, Bloomberg TV, or Yahoo Finance. I eat, sleep, breath finance.

What was your most memorable HBCU memory? Being around so many different people at one time all the time. I will never get that back; I may be around a lot of people say for an event but that will just be for a few hours. College gave me the ability to be around people from different walks of life all the time.

In leaving is there any advice you have for budding HBCUpreneurs? Absolutely: Work hard and then work some more. Everything and anything can be improved, thus don’t every get complacent. Build a top notch network. Your network = your net worth, thus get out and meet someone. Thank you.

Higher Minimum Wage: An Attack On African American Small Business Growth

By William A. Foster, IV

Labor is the great producer of wealth; it moves all other causes. – Daniel Webster

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As often is the case, anytime the populous conversation about raising the minimum wage comes around you will see a huge rallying from the African American community. This is primarily because the majority of African America is labor and not heavily invested in ownership. African American firms with paid employees represent an appalling 1.8 percent of American firms with paid employees and only 7 percent of all American firms. Not even close to an equitable representation since we comprise 15 percent of the country’s population. We are a far cry from the days of Black Wall Street. These days we spend our time begging for employment and entrance into firms controlled by other communities. Then we appear baffled as to why our unemployment rate is constantly double that of the national average and three times that of Asian America or why all of the capital is leaving our communities.

Despite African America only comprising 1.8 percent of American firms with paid employees, these firms employ almost 6 percent of African America’s working population. In comparison, Asian America has 7 percent of all American firms with paid employees and employs almost 34 percent of Asian America’s employed population. The correlation is obvious that businesses started by a community tend to hire their community. This is true in terms of community defined by ancestry, gender, geography, education level, or socioeconomic status. As a result of this more citizens within that community are earning income, buying power increases, unemployment decreases, and social issues decrease. Psychology 101 tells us that people like to associate with people whom they believe have similar values and interest. The very first thing that every person with eyesight uses to make this judgement is a person’s appearance. The politically correct police will argue that is what we have to work against, but while we are waiting on Utopia the rest of us have to work in reality.

President Obama and his administration are bent on a one size fits all America approach to income inequality. However, it is no secret that high levels of asset ownership increases the level of income that a group can accumulate and it certainly benefits them in terms of lessening their tax liability allowing them to keep more of their money. An example is hedge fund owners who pay 20 percent while making hundreds of millions and LeBron James pays 40 percent for earning tens of millions. Also highlighting that even well paid labor is still just that – labor and does not enjoy the privileges that the tax code bequeaths to ownership. The increase in minimum wage will not make that easier for African Americans, but harder.  According to Keeley Mullis of the National Federation of Independent Business, “Big corporations do not have to absorb the cost of minimum wage increases because most minimum-wage jobs are offered by small businesses.” Given the education reality of African America, only 18 percent of African Americans 25 and older hold college degrees which is second lowest in the country and a 62 percent high school graduation rate which ranks lowest in the country, most of our labor force is low-skilled labor and more likely to work minimum wage jobs than almost any other group per capita.

There is also the acute compounding problem of wealth. African America’s median net worth, according to the Pew Research Center is $5,677 leaving us with 24 times less wealth than European Americans and 14 times less than Asian Americans. Is it no wonder then that in our own communities we tend to only see small businesses owned by outsiders. That is to say nothing of the ownership of medium-sized companies and we are virtually non-existent in large company ownership. To the best of my research thus far, there are no African American owned companies that make up the Forbes’ Largest Private American Companies list. A list that requires a minimum of $2 billion in annual revenues. For an African American family starting a small business, they are already facing the challenge of limited resources at their disposal. Both in terms of wealth to get started, access to support capital which is a result of poorly capitalized African American owned banks & credit unions, and even training which has its own cost to acquire both in terms of human capital and economic capital.

Real power and real wealth in capitalism is created through ownership. A father or mother can not pass a job along to their child, but they can pass a business to them increasing the probability of income stability for generations. Why make that harder for a group that has limited wealth to get started by increasing the already largest burden most small businesses encounter? As a consequence, impacting communities which continue to struggle with acute levels of unemployment and thereby the domino effect toward social issues. You can not just magically expect job creation to come to communities. It is communities who create their own job creation. As a result, it must be made obvious that while an increased minimum wage will not hurt other groups who are wealthier, this will have an adverse impact on African America’s wealth and employment growth prospects.

If Democrats and Republicans really want to do something about income equality, then the solution is to find a way to increase the access for entrepreneurship training through HBCU initiatives and create incentive programs to African American owned banks and credit unions to focus on small business lending. The latter should decrease the amount of predatory lending that African Americans historically have faced with banks like Wells Fargo, Bank of American, and others. It is true that the president is not just president of African America, but all of America. However, African America should be slow to support populous policies just for the sake of without realizing the potential of their cascading effect on our own community.

The HBCUpreneur Corner – Virginia State University’s Koren Underdue & KU Real Estate

KU Real Estate Logo

Name: Koren Underdue

Alma Mater: Virginia State University

Business Name & Description: KU Real Estate, specializing in selling residential real estate in the Triangle Area of North Carolina

What year did you found your company? 2011

What was the most exciting and/or fearful moment during your HBCUpreneur career? Taking the first step of starting my own business was both exciting and fearful at the same time. It was like having a baby. You are excited because you know what you just created is a blessing; however, you also know that you are the most vital player in its success. You must feed it, nurture it, and help it grow with leadership, integrity, and humility.

What made you want to start your own company? Prior to starting my own business I was managing for one of the largest banks in America and worked in their subprime market. With the failing economy, I soon realized that I needed to find something fast due to the uncertainty of our department and its future. Instead of looking for another job, I took the opportunity to begin real estate investing which lead to me starting my own brokerage company, KU Real Estate.

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Who was the most influential person/people for you during your time in college? My peers, it was incredible to be around “like minded” individuals who all brought something different to the table. Not only did we share ideas, goals, and aspirations, but we also challenged each other for greatness and encouraged each other to pursue our dreams.

How do you handle complex problems? That’s easy, simplify them. In general, problems are only as complex as we make them. I am learning through my experiences not to focus on the problem, yet focus on the solution.

What is something you wish you had known prior to starting your company? Honestly, I just wish that I was instilled with the “principals of success” at an early age. As a mother of three now, it is essential that I instill habits of success and leadership. I want them to know that they can aspire to do whatever their hearts desire; however, they must not be afraid of hard-work and dedication. As an entrepreneur, I strive to help them understand free enterprise and how it can provide more control of their financial future as they live their American Dream.

What do you believe HBCUs can do to spur more innovation and entrepreneurship while their students are in school either as undergraduate or graduate students? I would love to see HBCUs encourage students to step out more and challenge them to find their passion, their why, and assist them in starting their own business even while in school. Not only should HBCUs provide the fundamentals, but provide them with hands-on tools and resources to develop action plans. It would be great to see more business mentorships and also develop mastermind groups within the student body. Bill Gates was 20 when he started Microsoft, and Mark Zuckerberg launched Facebook from his dormitory of Harvard University also at the age of 20. I bring this up to state they were both young individuals with bright ideas and took a chance. Why can’t our young HBCU students do the same? They can and I can’t wait see the new movement of our HBCU community!

How do you deal with rejection? I accept rejection, and it does not discourage me, it motivates me. In business you will find many times someone telling you no or an opportunity you were hoping for fails. The great thing is it’s not the end of the world. I learned to accept it for what it is and embrace it. I never take it personally, but I do however examine the rejection. What was the reason why I was rejected? Is this something I can overcome? If so, I am developing my plan of action immediately to do so. What can I learn from this experience? Please note: Every rejection is an opportunity for a learning experience which will benefit the growth of your business no matter the outcome.

When you have down time how do you like to spend it? I love to spend time with my family, relax, and travel the world.

What was your most memorable HBCU memory? My most memorable HBCU memory was my graduation. That day represented accomplishment from years of hard work and dedication. It was a day to reflect on friendship, leadership, and how I was truly proud to be a VSU Trojan Alumni.

In leaving is there any advice you have for budding HBCUpreneurs? Just do it and don’t quit. Most businesses fail because they quit. Fail forward and never let go of your dream!

Report Shows African American Businesses Only Earn 0.4 Percent of All American Business Sales

In all negotiations of difficulty, a man may not look to sow and reap at once; but must prepare business, and so ripen it by degrees. – Francis Bacon

Honestly, when I first looked at the census report I had to go over the calculations at least five times. This was primarily just because of the sheer disbelief that a population that is almost 15 percent of the American population and has 7 percent of America’s businesses does not even generate half of 1 percent of the $30 trillion in sales that all American businesses generate. Given the abhorrent figures I see on African America institutions daily, even I was remiss at just how shocked I was.

If this was a fight, then one would have to wonder just when our “trainer” would throw in the towel and stop the fight. Of the four recorded Diasporas shown, African Americans are not just in last place, they have been lapped at least once by every other group in terms of total sales divided by total firms. A strong sign of capital making its way into communities (or indirectly out of it).

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Total Sales Divided Total Firms = Average Sales Per Firm

  • European Americans ASPF – $453 000
  • Asian Americans ASPF – $327 000
  • Native Americans ASPF – $145 000
  • African Americans ASPF – $71 000

European American firms have over six times the ASPF, Asian Americans firms have almost five times the ASPF, and yes even Native Americans firms have over double the ASPF that African American firms have. This is probably a good place to insert a number of expletives at the dismay any economic strategist would feel about reviewing this kind of report. However, one must ponder exactly why are we here and how do we manage going forward with this information.

First, one of the startling statistics within the graph aforementioned is number of firms with paid employees. Entrepreneurs and companies do not tend to hire until they have reached a threshold that the business is producing enough revenue to bring in additional workers. A company brings in workers if it believes that by doing so it will help the company grow by increasing either efficiency or productivity. If Company A hires a worker for $30 000 a year, then Company A believes that worker can generate at least $30 001 in efficiency or productivity to the revenue of the company’s bottom line. Remember, companies are in it for profit, not charity. A worker producing less in revenue than is being paid is on their way to ensure the company is probably heading out of business. Labor still constitutes the majority of a firm’s cost regardless of industry. Therefore, the percentage of companies with with paid employees is a healthy indicator of a community’s economic strength and growth prospects. On an indirectly related note, this also plays a large role in explaining African American unemployment rates maintaining double digits. No surprise that Asian Americans are above the national average and have the nation’s lowest unemployment rate. Prior to the recession, they also had a higher median net worth than European Americans.

  • National Average of American Firms With Paid Employees – 21.1%
  • Asian American Firms With Paid Employees – 25.6%
  • European American Firms With Paid Employees – 20.5%
  • Native American Firms With Paid Employees – 10%
  • African American Firms With Paid Employees – 5.5%

Secondly, it helps to examine the concentration of where our businesses are in terms of industry. The graph below shows that of our firms with paid employees that almost one-fourth are in the health care/social assistance sector.

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Given the boom that is occurring in healthcare, one would assume we would be fairing much better with such a large concentration in that area. However, within that that number we tend to be concentrated in the home health aides business. In comparison, medical and health services within the same sector produces 400 percent higher revenues. A sign that even among our businesses we tend to be at the lower end of the value chain or at the very end of it.

Lack of access to funding and business training tends to be primary issues of why our businesses lack the ability to growth and tend to be in sectors that have minimum start up cost associated with them. This to some degree explains why there are no African American owned airlines, car companies, major integrated energy, and other capital intensive businesses. Business sectors that produce products which have immense sales volumes, we have essentially locked ourselves out of much to our own doing. African American financial institutions like credit unions and bank contain less than one percent of African America’s buying power. This severely limits the lending ability to African American business growth and thereby limits our ability to enter into more lucrative industries.

Sales are more important than buying power to a community. The revenues generated from sales allow for hiring which drops unemployment and raises buying power, wealth creation which can be reinvested into schools and other community services, and ultimately help create self-sufficiency for our communities. Our business portfolio must ultimately diversify into deeper parts of the value chain in all industries, but ultimately in order to do so it must start with strengthening our financial industry to allow for capital to grease our entrepreneurial engine.

Tired Of Poor Media Coverage – An HBCU Alum Makes Plans To Start Buying Ownership Stake In Local TV Station

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The year was coming to an end and I was on the phone with the secretary of the managing partner and president of an up and coming investment firm. I was hoping to land an interview after a tip came in that he was starting to establish a stake in a local TV station after being frustrated of their coverage of his alma mater over the past year. His secretary says emphatically to me, “He will meet with you, but only on the condition of anonymity.”

I walked into the cigar shop greeted by a fog of smoke and a moment of silence, quick stares, and boyish grins. It was obvious they do not see women in here often, but it did not take me long to see why he frequents a place like this. It was a laid back atmosphere and with a bit of ear hustling there were business deals and conversations taking place all around me. This was a place for men on a mission. It was not hard for me to spot him, given we were the only two African Americans in the shop.

He walked over and sat down as he introduced himself and got straight to business saying, “The last straw for me was the media coverage of our gradation ceremony. They even managed to somehow spin THAT negative.” I then poked at why he felt the need to keep anonymity on the situation given that it could inspire others. He replied, “Have you ever read Art of War? Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.” The issue of publicity stems from his firm being small with limited resources, they are going to have to accumulate their stake in a slow and steady approach. It appears they are going to go out of their way to not have the management try to install any poison pills against a hostile takeover and not to buy too much at once as to drive up the stock price. “Those are always two major concerns in a hostile takeover and make no mistake this is hostile. I just do not want them to know its hostile until its too late”, he said. The coverage of his own alma mater will clearly become more favorable if he is successful, but what of the other colleges and universities in the area that are not HBCUs? What kind of coverage will they receive? He said, “I am not here to be Mother Theresa, I am here to win, I am here to make it more profitable, improve my alma mater’s social capital, and move those profits back into our community.” In other words, all is fair in love and war.

If nothing else is clear, he plans to kill his prey in a way that is almost snake like and squeeze the life out of it slowly but surely. Will the firm succeed? It is hard to objectively say. They are going up against well-seasoned investors’ and deeper pockets, but we could be looking at one of the most important coups in African American media ownership if successful. Even if successful, he made it clear that this would just be the start and they would then turn their eyes toward other local TV station ownership in other HBCU towns. That sound you just heard? The first domino dropping.

Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
Read more at http://www.brainyquote.com/quotes/quotes/s/suntzu401677.html#FK3JjCiTiT8sTxL4.99
Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
Read more at http://www.brainyquote.com/quotes/quotes/s/suntzu401677.html#wxupCPp7TLzWdFtl.99
Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
Read more at http://www.brainyquote.com/quotes/quotes/s/suntzu401677.html#wxupCPp7TLzWdFtl.99